The Vinitaly China Roadshow from 11 to 15 September has concluded, touching on the cities of Beijing, Changsha and Hangzhou

The numbers of the first stage of our BBWO2023 China:

More than 60 participating wineries

3 cities visited for 3 appointments

2 masterclasses organized ‘Barolo & Barbaresco, the king and the queen of red wines’

Great turnout and a lot of curiosity highlighted the growing interest in our wines which for several years had not been presented on the Chinese market in a unified way under the umbrella of the Consorzio.